Over the past years, I've worked with scale-ups and SMEs on fundraising, M&A, commercial DD's, and various strategic projects. Over time, my focus has shifted from highly scalable software businesses to science-based and technically complex ones. These are companies built on substantial R&D, long development cycles, and complex commercialisation pathways. Translating their progress into something investors can value is not always straightforward.
This gap between real, tangible progress and something investors can confidently underwrite is what led to the creation of Evolute.
In practice, that has meant working closely with teams to clarify what actually drives value in their business, and making the calls that follow. This includes positioning the company, sharpening go-to-market, deciding what to prioritise and what to abandon, scaling internal operations, grounding that in financial reality, and building an equity story and capital strategy that reflects the opportunity ahead.
Building Evolute itself has been a version of the same exercise. Setting strategy, shaping operations, hiring, and executing commercially and in projects. Where all outcomes carry direct financial and reputational consequences.
Most of the time, the work is less about applying a predefined playbook and more about structured experimentation, disciplined execution, and exercising judgment under uncertainty. That is where I tend to do my best work.
Selected engagements.
A cross-section of projects. Select any for the full story.
SciSports is a global leader in AI-driven football analytics, delivering real-time, actionable insights into player …
Horus bridges worlds with adaptive mapping solutions, transforming vehicles into powerful computing hubs that proces…
Incus develops industrial metal additive manufacturing systems based on Lithography-based Metal Manufacturing (LMM).…
SPARK builds solar-powered battery systems that store energy during the day for use at night. Their smart batteries …
Barion is a Hungarian fintech company providing smart payment solutions for online and in-store commerce. Their plat…
Owlin is an AI-powered risk intelligence platform that monitors global news and data sources in real-time to help fi…
MoreApp digitizes paperwork with smart digital forms, helping field teams and organizations replace paper processes …
Maqqie is a platform that simplifies flexible workforce management, helping companies manage freelancers and contrac…
BlueHeart Energy uses powerful sound waves in a pressurized helium environment to create heating and cooling. Their …
inPhocal, founded in 2019 at High Tech Campus Eindhoven, has developed transformative laser technology based on CERN…
Alfarim produces actinium-225, the world's most sought-after medical isotope, on an industrial scale. Their innovati…
PreciTaste builds AI-powered restaurant software that optimizes kitchen operations. Their platform includes demand f…
Recell elevates discarded cellulosic waste into next-generation advanced resources, creating sustainable value for b…
Solid-3D is a robotics company accelerating the transition to automated warehouses, manufacturing facilities, and co…
Telkey provides smart access solutions for property management, enabling digital key distribution, remote access con…
Easy2Audit streamlines the audit process with intelligent automation, helping accounting firms and auditors work mor…
ViaLuxury is a digital platform connecting luxury brands with consumers, offering curated access to premium products…
DOCKR provides electric last-mile delivery vehicles for urban logistics, offering flexible leasing solutions for bus…
Vitadio is a digital therapeutics company offering an AI-powered app for diabetes management. Their clinically valid…
Viride develops sustainable energy solutions, working at the intersection of clean technology and industrial decarbo…
Prosoma develops digital health solutions focused on chronic pain management, combining clinical expertise with tech…
Perivision develops advanced ophthalmic diagnostic technology, providing innovative solutions for eye care professio…
Junea is a smart vending machine company that combines sleek hardware design with intelligent software to bring mode…
Datylon provides professional data visualization and chart design tools, enabling organizations to create beautiful,…
CoreLife Analytics develops advanced analytics solutions for the life sciences industry, helping pharmaceutical and …
AM-Flow automates the post-processing workflow in additive manufacturing with AI-powered identification, sorting, an…
MOOS provides AI-powered shelf sensors that deliver real-time visibility on inventory levels across retail and healt…
Collie has developed a deep-tech virtual fencing and cow guidance system for sustainable dairy farming. The Collie c…
Earthrover builds autonomous agricultural robots that use AI and computer vision to perform precision farming tasks,…
OMRT is the platform for parametric real estate development, using advanced computational design to transform how bu…
Tarnoc, based at YES!Delft on the TU Delft Campus, has developed the Turbine Heat Pump, a patented high-temperature …
CO2BioClean turns carbon emissions into natural biopolymers for a fossil-free future. Their patented fermentation pr…
Stilride (STILFOLD) has reimagined green manufacturing with their patented industrial origami technology. Their appr…
Kitepower develops airborne wind energy systems that use automated kites to generate clean electricity. Their techno…
Evert develops smart energy management solutions, helping businesses and consumers optimize their energy consumption…
VIM is a Chinese-British multinational that builds software for the aviation MRO industry, the maintenance, repair, …
Purple Ruler is a UK online education provider delivering live tutoring and alternative provision for learners with …
OneApply builds AI-powered candidate screening. Its platform lets companies use their own employee and hiring data t…
Infraspeak is an intelligent maintenance management platform that helps facility and maintenance teams work smarter.…
Fairly Made is a sustainability platform that helps fashion and textile brands measure, manage, and improve the envi…
Streams of consciousness…
Notes I write to pressure-test my own thinking on fundraising, tech, economics, and whatever else won't leave me alone.
The Invisible Hand Reassigning Tasks
Markets rarely eliminate work outright. They reprice activities and move them around. The invisible hand is not handing out pink slips. It is reallocating tasks.
Context Is King
There is no shortage of capital. What changes the game is context, and context is hard because it’s personal, market-aware, emotional, and constantly changing.
Why Fundraising Needs a Gearbox, Not a Megaphone
Most founders treat fundraising like a sprint. The most effective ones treat it like a pipeline that’s always running in the background and improving with each iteration.
Notes from the Sell-Side: What We See, What We Learn, and Why It Matters
There tends to be a frustrating scarcity of high-quality data in our industry. This is an accountability exercise: documenting the things we observe, learn, and occasionally trip over.
Workshops, lectures & student projects.
Workshops for companies and accelerators, guest lectures at Erasmus University Rotterdam, and scoped projects with student teams. All focused on how fundraising and finance work in practice rather than in theory.
Startup and scaleup accelerators, and companies more broadly, bring me in to run focused sessions on specific topics: fundraising, capital and shareholder strategy, financial discipline, and what it takes to get a deal to close.
I lecture for the various student finance associations at Erasmus University Rotterdam on how this work actually unfolds: the financial and capital strategy, the shareholder dynamics, and the judgment calls that carry a deal through to close.
Scoped projects with student teams, each built around a hypothetical company I design end-to-end: rigorous market research, competitive and pricing dynamics, a pitch deck, capital allocation plan, and valuation, closing with a sell-side simulation where the team pitches the company back to me.
Some client logos…for good measure.
Get in touch.
For fundraising, M&A, strategic finance projects, a guest lecture, or just a good ole chat.